Peek is a company that makes a small gadget called, well, Peek. It allows you to do one thing: send and receive emails. Since most of us have cell phones that have email capabilities, I am not sure who would want to spend nearly 200 dollars on something that only does one thing. Sure, Kindles only do one thing but a book, magazine and newspaper reader makes a lot more sense.
Peek markets their product by saying that you’ll save hundreds on smartphones and phone bills. So I guess if for some reason you don’t have a cell phone, maybe just a home phone or a very simple cell, you can afford to have another tool in your electronic arsenal. Add fifteen dollars a month for the Peek service. For some people and situations this has a chance of making sense, but not for most. And for some reason, Peek was one of Wired’s favorite gadgets in 2008. Sounds fishy to me. Wow – mobile email. Very gadgety indeed! 2008, what an awesome year of technology.
What I don’t get though, really – there is no way of understanding it, is their second product. Apparently it was released a few months ago. What does it do? It’s for tweeting. Twitter Peek is the world’s first dedicated Twitter device for around 200 dollars. Yes, Twitter and Peek actually got together and created this. You get free months of service with the device initially, then it’s about seven dollars a month after that.
So what do you think is next, how about a dedicated Facebook device? What made Peek believe that Twitter users would really buy into this, but Peek didn’t think Facebook (350 million users) was an addiction good enough for a gadget? Maybe it happened but Facebook didn’t want to participate, as their face is a serious one. Twitter seems to be the most open to all kinds of silly applications and now, devices. I mean, why stop now. Next up for Twitter: tweetTooth – a Bluetooth Headset with Voice Translation and FM Radio.
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